Remember, it’s April 1st — that means that every piece of news you hear, you’ll want to take with a grain of salt. That said, Burger King’s latest announcement seems to be no joke. They’re changing up the Whopper in a pretty big way.
If you’re interested in food, you may have heard of the Impossible Burger. Not only is the Impossible Burger sought after by most beef enthusiasts, but it’s much healthier than the patties they’re often served.
You can thank science for creating a burger patty that looks and tastes like meat, but isn’t. Burger King definitely took notice, since they’re currently testing out an Impossible Whopper in their St. Louis locations.
The patty, made by a company called Impossible Foods, has also been available at select White Castle locations, according to The New York Times.
Now, that doesn’t mean that the Whopper will change forever. But it does mean that they’re looking into healthier alternatives that’ll keep up with today’s world.
If so, they’ll be the largest chain to carry it. If they choose to offer this burger nationally, it’d appear in over 7,000 locations.
And it seems that they’re really hoping for the burger to be a success. This looks like something that might be on the menu for quite some time, which will give vegetarian guests yet another option for their lunch.
Even if you’re a proud fan of beef, the comparison challenge is something you owe yourself.
The one mistake that Burger King made was literally revealing this information on April 1st. Because people might not take it seriously — as evident on Twitter.
AGREED. BK, this better not be a joke - look at how White Castle is KILLING IT with Impossible sliders - you want that money, right?
— Matt Miner (@mattminer1984) April 1, 2019
If they sell it near me I would 100% eat at BK all the time.
— Kristin MacDougall (@Kmacjp) April 1, 2019
Animal enthusiasts are also excited that Burger King is embracing the change. Since no animals are harmed in the making of Impossible Burgers, it’s an overall win.
nope, no animals are harmed in the making of impossible burgers 🙂 Same great taste, none pf the cruelty or death🙌🏼
— JasonⓋ (@SheepArePeople2) April 1, 2019
Burger King says customers and employees can't tell the difference. The Impossible Whopper still costs about a dollar more, but once the company scales and prices drop, why would we keep eating animals? pic.twitter.com/PlDOdZD2NC
— Jacy Reese Anthis (@jacyanthis) April 1, 2019
But at the same time, Burger King giving this option some thought is a really smart way to look ahead. They’re not the only company that’s focusing more on the health and needs of the next generation. McDonald’s has pulled similar moves, with their technology and their quality of beef.
Brian Cooley from CNet tried it out for himself. After being served an Impossible Burger at Burger King, he stated, “The remarkable thing was how unremarkable they were: Nothing gives away the fact that this Whopper contains a different main ingredient.”
Burger King allegedly testing the Impossible Whopper in St. Louis beginning today. pic.twitter.com/cokKWVykS0
— Jonathan Maze (@jonathanmaze) April 1, 2019
The real question is, when will the rest of America be able to order it?
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