Listen, even the best of us give in to our guilty pleasure foods once in a while. But people are beyond pissed at model Gigi Hadid for indulging in everyone’s favorite guilty pleasure fast food spot, McDonald’s. After posting a pic of herself mowing down on some Mickey D’s fries, her followers read her the riot act.
“Pre festival with @mcdonalds yesterday,” Hadid captioned an April 15th paid promotion post she did in collaboration with McDonald’s. “fed & hydrated, thanks friends !” The model, who was at Coachella over the weekend, is pictured eating a single French fry from the iconic red box.
“It utterly baffles me why an intelligent, well informed, and influential person like yourself would [want] to be affiliated with such a company,” one of Hadid’s Instagram followers commented shortly after Hadid posted. “Surely it can’t be for the money? There are so many other ways to be ‘fed and hydrated.'”
Others berated her for promoting a company with food that negatively impacts public health and wellbeing. And come on, Gigi. We know you didn’t really eat all those fries before dancing in the Coachella heat.
Like… far from perfect. Yikes.
Or, should we say, it rummaged up the same feeling one gets when one orders a McFlurry only to be told the ice cream machine is down. Is that too hypocritical?
Does Hadid know something we don’t know? Wait — is she human?
Otherwise, her fanbase may shrink. Note to other famous people: a McDonald’s partnership is a no-no.
With a platform as large as Hadid’s, her publicity should be used to promote companies and products that are making a positive difference in the world. In reality, fast food companies will never make that list.
Hadid can do better. We’re anxious to see how she responds to the criticism and which sponsorship she’ll pick up next.
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