Trader Joe’s Frozen Food Aisle Is Set Up To Make Your Life Much Easier

There are countless reasons to love Trader Joe’s, the one-stop shop for all things delicious, inexpensive, and healthy. And aside from making our hearts (and stomachs) swoon, the grocery store chain is known for doing super cool things, like offering affordable wine and selling less items wrapped in plastic.

The frozen aisle at  Trader Joe’s is even designed to make your life easier.

During your next shopping trip, look at the setup in the frozen food aisle. You may notice that condiments are placed above their corresponding foods. For example, let’s say that you’re eyeing the frozen French fries.

If you look up, you’ll find bottles of ketchup for said frozen fries.

Of course, this is obviously a marketing tactic to get you to buy more products. You don’t have to be a business whiz to know that! Yet, you can’t deny that it’s brilliant and extremely convenient, especially when you’re in a rush.

The setup is exceptionally useful if you tend to forget ingredients for all of your favorite food pairings.

If you’re the type who likes to be in and out of a store, you’ll definitely appreciate this setup. In some cases, you might even discover new combinations. According to an article on Delish, one Trader Joe’s has Sapporo Premium Beer over the frozen noodles.

There’s also a note that shares how the beer tastes great with noodle dishes.

However, it’s important to note that product placement might differ in each location.

Your local Trader Joe’s may or may not be adopting this layout.

Or, maybe your local Trader Joe’s is already doing it!

Regardless, it’s worth noting next time you’re in the wonderful world of Trader Joe’s.

This can save you a lot of time, especially when you’re in a rush.

Or, maybe you’re simply the type who likes to be in and out of stores.

It’s also useful if you forgot your shopping list.

Whatever the case, we appreciate the convenient setup.

For instance, you might find salsa and enchilada sauce above the frozen Mexican meals.

If you want to make a (somewhat) homemade pizza, you can find pizza crusts in the frozen aisle.

Look up and you’ll likely find pizza sauce, Parmesan cheese, and other pizza toppings.

Seriously, who knew grocery shopping could be so fun?

Trader Joe’s is known for making noteworthy moves, though.

For starters, when buying products, TJ’s typically buys less (instead of more) to prevent food waste.

This explains why many foods are discontinued.

They’re also known for creating cult-favorite products like their Speculoos Crunchy Cookie Butter.

Oh, and their famous Everything But the Bagel Sesame Seasoning? Don’t even get us started.

The convenient frozen aisle setup is just one more reason to love Trader Joe’s!