We’ve got some magically delicious news!
General Mills has finally heard our marshmallow fantasies and teamed up with Jet-Puffed to transform Lucky Charms’ signature shamrock, star, moon, and heart into actual oversized marshmallows.
The announcement follows the success of their limited-edition cereal flavor all the way back in 2015, which appealed to marshmallow fanatics, who pleaded for a cereal-free cereal.
Unlike past products, this collaboration will be a permanent fixture on shelves, so no need to race to stores.
At the moment, we’re tipping our hats to the leprechauns in charge, who’ve previously blogged about the “countless calls, emails, tweets, and Facebook posts” from fans with marshmallow-only ideas.
This week, the company confirmed Lucky Charms lovers biggest dream can finally be bought.
The vanilla-flavored marshmallows will cost $1.50, which feels like a fair price to never get caught by your siblings digging through the box to pickpocket charms.
Over the years, many celebrities have also come forward requesting a marshmallow-only alternative.
Both Kylie Jenner and Blake Shelton were sent special, one-of-a-kind treats.
The youngest member of the Kardashian-Jenner clan earned her sweets after posting a bowl of just marshmellows with the caption, “soooo the crew just asked me what I wanted to eat before I started my interview & I jokingly said lucky charms only marshmallows & look what they just gave me lmao. #thankkkkku I seriously love u guys.”
Shortly after her post, the beauty mogul received something less than a dozen people in the world got to experience.
See below for her custom box.
While Kylie is supporter, Blake is definitely a die-heart aficionado.
He has been so vocal about skipping the brand’s cereal altogether and living a marshmallow-only lifestyle, his passion seeped into his judging on The Voice.
In perhaps one of his most memorable comments on the show ever, he told a contestant, “Your voice is like a bowl of Lucky Charms, marshmallows only, when you start singing.”
We found the clip below before the iconic comment of Jessie Pitts singing.
[fm_youtube url="https://www.youtube.com/watch?v=Bkec3KDsY5w"]Can you imagine a sweeter comment coming from him?
As expected, social media has lit up with in delight… and some with disgust.
In an unexpected twist, some corners of the internet covet a cereal bowl full of cereal sans the delicious treat.
This user called the marshmallows, “cringe-inducing, Styrofoam.”
Those little, cringe-inducing, styrofoam-resembling, whatever-ever-they-ares in Lucky Charms are neither lucky nor are they marshmallows.
— Wake me when it's over (@Whomtheefuck) August 6, 2019
I’m feeling personally attacked right now, but okay. There are worse ideas out there in the cereal eisle, like pastel-colored Frappuccinos or rainbow unicorn cereal, but I’d never shame someone’s palate.
Yes, it’s real life.
— Kimmy Jones (@kim4animals) August 7, 2019
Others are applauding the company for giving us “what we really, really want.”
.@LuckyCharms giving us what we really, really want: These are giant marshmallows coming to stores - https://t.co/ANcz5dmzr0 #KPRC2 pic.twitter.com/X5fncdvWYn
— KPRC 2 Houston (@KPRC2) August 9, 2019
Ask and you shall receive, am I right??
I swear @LuckyCharms would be the best if they added a little more marshmallows and a little less wheat
— Echo 💫 (@TrulyEcho) August 9, 2019
Some people are already dreaming of a “lifetime supply.”
Honestly, we get it. A sugary addiction might hit your wallet pretty hard.
WE DIDN’T EVEN THINK ABOUT MAKING LUCKY CHARM S’MORES. WOW.
Who's up for a @LuckyCharms s'more this fall? https://t.co/MOfSPlFmcD
— ABC12WJRT (@ABC12WJRT) August 9, 2019
A Heinz Kraft spokesperson told TODAY Food that the marshmallows have already begun rolling out to major grocery stores and will be nationwide by September.
Honestly, the world could use a little more rainbows and unicorns, so rejoice!
Are you excited or a little uneasy about the new addition?
Let us know about your feelings on the bigger, puffier spin on this classic cereal.
