Skittles Are Going To Change In The Weirdest Way Possible
You know what’s better than the fruity, tangy taste of Skittles? That same fruity, tangy taste, but coated in yogurt! At least that’s what Mars Wrigley, the rainbow candy’s parent company, are hoping. They’ve just announced the upcoming release of a new product called Skittles Dips, which are basically your favorite classic Skittles with a white yogurt coating.
Candy fans on Reddit actually heard whispers of this product back in May 2019, when a user posted a photo of a bag of Skittles Dips, complete with logo, and asked where to find them. According to the OP (original poster), they got their hands on that initial bag from a neighbor in Columbus, OH, and apparently that first taste got them wanting more.
Skittles Dips are already available in the U.K.
In June, UK tabloid The Sun reported that supermarket ASDA was selling 95g (3.35oz) so-called sharing bags for £1 ($1.22). Meanwhile, the British Corner Shop — an online store selling British foods to expats missing their favorite snacks — are selling a 35g (1.23oz) bag of Skittles Dips for £0.89 ($1.08). They’re also available in 115g (4.05oz) and 150g (5.29oz) bags. Instagram account NewFoodsUK posted a photo of the new product in late May:
Americans have to wait a little longer.
Those of us on the Skittles Dips-free side of the pond will have to wait a bit longer before we can buy our first bag in the US. The new treat will be hitting our shelves and our tongues in February 2020. Here’s the official Skittles Facebook announcement:
What do they taste like?
Thankfully, the Brits have been busy taste-testing the new candy. Responses vary from reserved praise:
They're not too bad. The yoghurt separates easily from the Skittle but they taste rather nice.
— Jojo (@Emperix) August 1, 2019
To life-changing, diet-destroying conviction:
@Skittles
— Calley Macleod ➡️🦋 (@calley_macleod) August 6, 2019
Me: what the ever-living heck are these Skittles Dips?
(Several hours and a return visit to shop)
Also me: *ugly sob screaming because my diet is ruined due to addiction to these.* "You made me do this!!!" * Crams another handful into my face to console myself* pic.twitter.com/2tGgEPfnzB
Gary is a big fan.
And Skittles appreciate him.
Gary you are speaking the TRUTH about DIPS!
— SKITTLES (@Skittles) August 19, 2019
They’re a revelation for Randomman.
Skittles agree.
Yeah they are!!!!!
— SKITTLES (@Skittles) August 19, 2019
They may even be better than the originals.
They’ll ruin you for regular Skittles.
Someone else had a… different reaction.
There are some mixed messages going on here.
@Skittles sorry to say fellas but the new “dips” skittles are absolutely demonic and shouldn’t be legal at all. Whoever is the production manager over there really needs their tongue cutting off! PS/ I love your other products ❤️🥺
— Brandy (@Brandyp_01) August 14, 2019
Skittles are being savaged.
Not even worth the trash?
Some Skittles fans are feeling let down.
Well these #skittlesdips are gross 🤢 so disappointed as I usually like this kinda thing ☹️ pic.twitter.com/k898qqNIUz
— ⫩ Aimz ⫩ (@Aimz1981) July 27, 2019
Others are disappointed for a more relatable reason.
Technically all the Skittles are now yogurt-colored, but we understand the sentiment.
Skittles Dips are being compared to another Skittles product.
Mars Wrigley launched Skittles Chewies last year: picture Skittles without that outside shell. According to this Instagrammer, the two flavors that go best with the yogurt coating are orange and strawberry, but Chewies are the best.
Some Americans have also had an early preview.
Not always successfully. Skip to 1 minute 40 seconds in the clip below to hear (but mostly see) Willie Geist and Sheinelle Jones’ frank reviews.
Watch what happened when @williegeist and @sheinellejones tried some new and unusual sweet treats, including Skittles Dips, which are Skittles with a yogurt coating.
— TODAY with Jenna & Friends (@JennaAndFriends) August 20, 2019
Let’s just say it didn’t go as planned! pic.twitter.com/WF2uzBizbH
This reviewer translated the taste into American: “Imagine frozen yogurt covered fruit.. just you know in candy form and not cold…”
It may be an acquired taste.
This taster somehow made it through their initial revulsion and found that three times was the charm.
In summary…
Has the candy pitched as the taste of the rainbow struck gold? We’re intrigued enough to try.
